Hey,
Episode 19 of the podcast is live!
In this episode, I sat down with Shayne De La Force, former CMO, founder of LFI
In this episode, Shayne De La Force delves into the significance of integrating the four P's—product, pricing, placement, and promotion—into a cohesive marketing strategy to drive business growth. He highlights the importance of engaging directly with the market to understand customer needs, leveraging AI to transform data into actionable insights, and the role of personal branding in professional development.
Listen on:
Shayne De La Force
"Integrating the four P's is crucial for business growth."
A few key learnings:
Integrating the four P's is crucial for business growth.
Marketers must engage directly with the market.
Understanding customer needs is essential.
AI can transform data into insights.
Personal branding is key to professional growth.
A cohesive strategy is more effective than random acts of marketing.
Sales are driven by solving customer pain points.
The 95-5 rule highlights the importance of brand strategy.
Aligning marketing with business strategy is critical.
Effective marketing requires understanding cultural differences.
Say "Hi" to Shayne:
LinkedIn: https://www.linkedin.com/in/sdelaforce/
Learn more about quantum computing and LFI: https://www.lfiusa.com
I hope you enjoyed this conversation as much as I did, subscribe to my newsletter and get notified about new episodes and other valuable news on how to become a Modern Marketing Leader
Thank you for being part of this journey, let me know what you think of my podcast, any feedback is more than welcome.
Your support means the world to me, and I can't wait to share more episodes with you.
P.S. Do it Your Way 🧭
Ivan
